Take the bait!

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Picture this:  sitting back on the boat yarning with the boys, dropping a line, and you turn to reach for an ice cold beverage -- but low and behold, all of the chilly bin space has been taken up with frozen bait.
Now the bait is pretty important, especially for the whole catching fish side of things, but imagine if there was a way that you didn’t have to store bait in the bin, and there was more free space for those cold beverages.
Well, Back Country Foods Ltd has discovered the exact solution to this problem in the form of a revolutionary range of freeze dried baits! The bait range includes mackerel, squid, prawns, shrimps, mussels, cray pot bait, crab net bait and a bomber burley mix.
By simply chucking the freeze dried baits into water/saltwater 5-10 minutes before you are ready to use it, the bait will have retained its natural form, and is ready to pop on the hook and throw over the side, as good as any frozen bait.
The baits are packaged to last in excess of three years, and can be stored anywhere without refrigeration. The idea for the range began with Brent Crossan, MD of Back Country, and Andrew Jenour, territory manager for Sea to Summit in Australia, both keen fishermen, stumbling across the idea after a few drinks one night talking over fishing stories.
They have since turned the concept into a range of convenient easy-to-use real baits -- one of the first on the market within New Zealand.

The bait will be available throughout outdoor hunting and fishing stores in both New Zealand and Australia by October 2013.

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